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Market Force was hired to perform community research in order to develop a comprehensive branding theme and plan. With the  information gathered from the research and input from the Wilson Allies Group, Market Forced developed a new logo and slogan to help market the County, City and stakeholder organizations.

This plan is designed to promote the new brand of Wilson both to audiences locally and outside the county.  Locally we aim to foster greater community spirit, support and awareness of the myriad of advantages residents and business have available to them.  Outside of Wilson, the Plan will enable Wilson to most effectively communicate with business and industry, vacationers, potential residents and investors throughout North Carolina and in other states.  Wilson has made great strides both economically and culturally in recent years. This is another piece of the puzzle that keeps Wilson moving forward.

 

 

Wilson, North Carolina Logo Launch
Text Box: Download New Logo

Sandra Homes, Executive Director

209 Broad Street

P.O. Box 2882

Wilson, NC 27893

To contact us:

Phone: (252)243-8440

Fax: (252)243-7550

e-mail: info@wilson-nc.com

Official Launch site of the NEW Wilson, North Carolina Logo 

Wilson Marketing Communications Plan

Rusty Stephens, Ed.D President Wilson Community College.

Text Box: Download Spec Sheet Rounded Rectangular Callout: “As the logo embraces circles of inclusivity with its array of colors and light, it is a very warm and positive reminder of the many good and wonderful things that make Wilson the treasure that it is and is becoming”